Quick start advertising guide

Are you ready to establish a brand presence on Little Village’s print and digital platforms? Choose the prominence that matches your budget and get started immediately.

For seasonally adjusted, short-term or event-based advertising, or for creative services like websites and video production, contact ads@littlevillagemag.com for a free consultation.

$100/month: 1/12 page ad, 1x/month + 2,000 web ad views on littlevillagemag.com
$200/month: 1/6 page ad, 1x/month + 3,000 web ad views on littlevillagemag.com
$300/month: 1/4 page ad, 1x/month + 4,000 web ad views on littlevillagemag.com
$400/month: 1/3 page ad, 1x/month + 6,000 web ad views on littlevillagemag.com
$500/month: 1/2 page ad, 1x/month + 10,000 web ad views on littlevillagemag.com

Readership and demographic information:

Print Readership: 36,000+ per issue
60% Iowa City area/lower Corridor
30% Cedar Rapids/Marion
10% Cedar Falls/Waterloo

Web Readership: 75,000-125,000 Views/month

Gender: 65% female, 33% male,
2% non-binary/undefined

Primary Age Groups:

Age 25-34: 33% of readers
Age 35-44: 26% of readers
Age 45-54: 14% of readers

Attended College: 90%
Advanced Degrees: 23%
Median Income: $54,433

Content our readers say they read the most:

#1: Area Events Calendar
#2: Food & Drink
#3: Letters to the Editor
#4: Local Business Advertisements
#5: Political Cartoons

Topics our readers say they’re most passionate about:

#1: Environmental Sustainability
#2: Racial Justice
#3/4: Gender Equity; Quality Healthcare (tie)
#5: Affordability & Access

“Alternative Newsweekly Influentials consume and recommend cultural activities at a much greater rate than the general public or Influentials as a whole.”

— Roper Center for Public Opinion Research

Advertiser feedback:

“Best advertising I’ve ever done.”
— Dave Owens, Mad Modern

“Little Village helped us reach younger customers and secure our business’s future.”
— Evan Evans, Whitedog Auto

Reader Comments:

“I am so grateful for Little Village in print and on social media! It enriches Iowa City, summarizes why this is a great place to live, and is clearly community-focused.”

“I am not paying for a [redacted] subscription and don’t watch local TV news, so this is my main source of information locally.”

“Great articles, great pulse on the community, interesting and thought provoking writing. I prefer it over our local newspaper.”

“I really appreciate the vision and mission of Little Village. Print media is clearly a dying species and it’s increasingly difficult to fight for its relevance in a digital age but it IS relevant and kudos to all of you for adapting in ways that keep it alive. Thank you. My favorite aspect of LV is the focus on community engagement and involvement. It serves as a hub for local voices to gather and engage in community discussion while also highlighting ways to get involved in civic engagement in a comprehensive, easy to locate source. I like to think of it as our little slice of acropolis.”

“LV has positioned itself as the most reliable and quickest to the headline news outlet in our area. Really thoughtful writers, great editing, awesome artwork. This is what a locally made, globally minded news mag should be!”

“Covers I want to have on my coffee table, yay!”

“I really enjoy the broad community input and the bilingual stories recently featured from local Hispanic writers.”

“Editorial stance is spot on!”

“Picking up Little Village in print is my favorite Cedar Rapids/Iowa City ritual.”

“I love the wide range of subject matter in each issue. Always engaging.”

“I really enjoy the fact that LV is printed–the excitement of finding a new issue out and about cannot be overstated.”

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